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SEO audits powered by our proprietary SEO intelligence engine

Faboptis doesn't rely on off-the-shelf crawlers to produce your audit. We built our own analysis engine that combines machine learning, natural language processing, vector embeddings, graph theory, and LLM reasoning to understand your site's content, entities, architecture, internal links, search intent, and AI accessibility as an interconnected system.

We also offer free sample audit of your website.

Why Faboptis

A crawl is not an SEO audit

Traditional SEO tools are excellent at identifying technical signals: broken links, missing metadata, status codes, crawlability issues, and other surface-level problems. But modern organic search depends on much more than technical correctness.

Our audit engine analyzes the relationships between your pages, topics, entities, anchors, content intent, site architecture, search data, and AI crawler accessibility. It identifies semantic drift, competing pages, entity gaps, weak internal-linking paths, content decay, and other structural problems that can remain invisible in a conventional crawl.

See the analysis in action

Explore the audit dashboard

Your audit doesn't end with a static report. You get access to an interactive dashboard where you can explore the data behind our findings and see exactly where the opportunities are. Explore a few examples below using sample data.

GSC opportunity map

Identify pages with ranking potential based on Search Console queries, positions, and traffic opportunities.

Each bubble is a website section: horizontal = avg position (left is better), vertical = CTR, bubble size = impressions. Dashed lines mark the site average and split the map into four quadrants.

Top left - Performing well: ranks better than the site average and gets an above-average share of clicks. Protect these sections and keep building on them.
Top right - Push rankings: searchers click when these pages show up (good CTR), but positions are below average. Internal links and on-page work can move them up.
Bottom left - Fix snippets: ranks fine but gets few clicks. Rewriting meta titles and descriptions is the fastest lever to lift CTR.
Bottom right - Low performers: weak positions and weak CTR. A big bubble here means many impressions going to waste - the biggest opportunity on the site.

Topical focus map

Visualize your site's content groups and identify pages that drift away from their topical focus. Groups also make it easier to see which pages could potentially be interlinked together.

The difference

Built on our custom audit engine

Every audit processes your website through a comprehensive analysis chain:

1

Semantic content intelligence and topic drift

  • Sentence-level analysis: We split and analyze every document using language-aware NLP models to measure readability, question density, and content freshness.
  • Outdated content detection: Our pipeline scans content against publication dates to flag obsolete statements and claims that hurt content quality.
  • Topical focus mapping: Using vector embeddings (SentenceTransformer / MPNet) combined with anomaly detection models (LocalOutlierFactor and IsolationForest), we project your entire site onto a 2D content map to pinpoint off-topic pages, drifting articles, and decay candidates.
  • Topical clusters and hub pages: We group related content with HDBSCAN clustering, propose hub pages to consolidate scattered topics, and flag orphan articles that belong to a cluster but live outside the site structure.
2

Entity SEO and Wikidata knowledge graph mapping

  • Entity salience scoring: We extract key entities, aliases, and primary topics using spaCy NER and custom inflection-tolerant algorithms.
  • Wikidata QID alignment: Our system cross-references your entity footprint directly against Wikidata, compares it with the entities your own schema declares, and alerts you to semantic drift on mainEntity and about tags.
  • Competitor entity gaps: We map entity coverage across your industry to identify entity gaps your brand is missing compared to top competitors.
3

AI bot accessibility and generative engine optimization (GEO)

  • 3-layer AI bot audit: We test how modern AI search engines and LLMs interact with your infrastructure using real-time user-agent spoofing, WAF challenge analysis, and robots policy checks across 25 AI crawlers and LLM user agents (GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, Google-Extended, Applebot, and more).
  • Machine readability: Verification of llms.txt, W3C TDMRep, and Cloudflare content signals to prepare your site for generative AI discovery.
4

Graph-based internal linking and anchor architecture

  • Sentence-level internal link engine: We calculate exact click depth from the homepage and generate context-aware internal linking opportunities using vector similarity, Search Console striking-distance data, and primary entity matching.
  • Anchor destination audit: Our engine groups anchor text across your entire site to detect anchor cannibalization, generic anchor overuse, and links pointing to competing target pages.
  • Orphan page detection: We flag indexable pages no internal link reaches, so your strongest content is never stranded outside the site structure.
5

100% full-site lab performance and technical validation

  • 100% status-200 page audits: Instead of sampling a handful of pages like standard tools, our pipeline runs Google PageSpeed Insights Lighthouse audits on every live page across performance, SEO, accessibility, and best practices.
  • Real-user field data: Integration with Chrome UX Report (CrUX) API for origin and URL-level Core Web Vitals (LCP, INP, CLS).
  • 76-rule schema validation: Multi-tiered JSON-LD, microdata, and Open Graph validation targeting Google eligibility and specification standards.

Your deliverables

What you receive

Access to your private interactive dashboard

A health-score overview with issue breakdown tiles and live, filterable data tables for every check we run.

Entity intelligence

Dedicated entity views: inventory, entity pages, entity links, entity briefs, and brand presence.

Topical intelligence

Topical clusters with entity coverage, topical focus per page, and an interactive 2D map of your content.

Search Console opportunity analysis

GSC performance by website section and an opportunity map (position x CTR) that surfaces striking-distance queries.

Prioritized technical roadmap

Clear instructions categorized by urgency (critical fixes, high-impact semantic updates, quick technical wins).

Slides and XLSX

All findings delivered as presentation slides and XLSX sheets, built for easy sharing and collaboration with your team.

Executive strategy briefing

A dedicated walk-through call explaining the technical findings and strategic roadmap for your engineering and marketing teams.

Deep analysis. Human-validated

Sandro Fabo

Faboptis combines proprietary machine learning and LLM analysis with 12+ years of hands-on SEO experience. Sandro Fabo, Founder & CEO of Faboptis and creator of the audit engine, personally reviews and validates every audit before delivery.

Sandro has led more than 200 SEO projects across agency and in-house environments, managed SEO and digital teams of 20+ people, and led organic growth for global ecommerce and SaaS brands. He brings that experience to every audit, reviewing the findings, filtering out noise, validating recommendations against the site's context, and turning the analysis into a practical, prioritized roadmap.

You get the scale of proprietary technology with the judgment of an experienced SEO practitioner.

Connect with Sandro on LinkedIn

What happens after you enquire?

01

Scope the site

We review your website, objectives, and available SEO data.

02

Run the audit

Our crawler and 28-step analysis pipeline process the site.

03

Expert validation

Sandro reviews and validates the findings.

04

Walkthrough

You receive access to the dashboard, roadmap, and a strategy briefing.

Want to see it for yourself?

The technology behind our audits is sophisticated. You don't need to understand all of it to see the value.

Send us your website URL and we'll run a sample analysis using your own data. We'll send you a free redacted example of the audit so you can see some of the findings before deciding whether a full audit makes sense for you. There's no obligation to proceed.

Prefer to talk first? Connect with Sandro →

Contact us

  • Emailinfo@faboptis.com
  • LinkedIn logoLinkedIn
  • AddressZagreb, Croatia

FAQ

Frequently asked questions

It's a one-time payment that includes 1 hour of consultation and help from our side. We always tell you the price transparently in advance after we scope your site. The starting price is 800 EUR and covers up to 500 pages. Anything above that requires a custom offer. On request, we can also run a free sample audit on your own data, so you get a redacted example of the findings and can decide whether a full audit makes sense, with no obligation to continue.

Most audits are delivered within 1 week, depending on the size of the site. Larger websites can take a little longer, and we confirm the exact timeline before we start.

The audit works for sites of any size, from a few dozen pages to hundreds of thousands. Our engine analyzes every live page, so smaller sites simply finish faster.

Google Search Console access isn't required, but it makes the audit significantly stronger: we use your query and striking-distance data to prioritize recommendations. A standard XLSX export is enough.

You get access to your private interactive dashboard for 6 months, which is usually more than enough time to implement all recommendations. For ongoing engagements, access extends through the entire support period plus an additional 6 months. The deliverables also include presentation slides and XLSX sheets for easy sharing and collaboration with your team.

The executive strategy briefing is 60 minutes. We walk through the findings and the prioritized roadmap with your team and answer questions live.

Typically yes, it's a one-off audit. But we're also available for monitoring, follow-up audits, or ongoing SEO management if you want to continue.

We review your website and goals, send you a scope and a fixed quote, and once you approve, we schedule the crawl and get started.

No. We take a holistic approach that covers technical SEO, content, and off-page factors as one connected system. This page highlights our proprietary audit engine because it is what makes our analysis different, but the roadmap you receive addresses all three: technical SEO, content, and off-page.

Yes. Beyond on-site technical and content analysis, we review your backlink profile and those of your competitors. Off-page recommendations are included in the prioritized roadmap alongside technical and content fixes.